What Can an API Do for Your Business?
WHAT IS AN API?
An API is a program that runs on a web server that other programmers can use to integrate your business logic into their own programs. It’s an application that has no user-friendly front-end even though it runs on a web server. It’s a program that exposes your own business logic to the world.
Salesforce is the perfect example of a popular API. Every sales person knows of Salesforce, and it’s required by many organizations. Salesforce doesn’t have a main website application such as Twitter or Facebook. Instead, its business model is focused on having...