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Tag: SEO

Why Some of the Largest Companies Are Choosing WordPress

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1. WordPress is open-source, which means that the code can be tweaked and adjusted easily (and legally) by anyone using it. So, while some users use WordPress with no alterations from the base install, others change the system to suit their specific needs. 2. It’s infinitely flexible, thanks to a plethora of plugins. Plugins are pieces of code that work with WordPress that developers write and distribute. Some plugins cost money; others are free. Furthermore, WordPress plugins are independent, so you don’t need to do a chain of updates to get things working again after, say,...

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3 Benefits of Mobile Website Optimization

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1. IMPROVE SEO RANKINGS One of the main advantages of mobile website optimization is that it is a fantastic way to rank much higher in search engines. A mobile-friendly website that ranks high in Google search results will reach a much wider audience than a site that isn’t optimized for mobile users. Ultimately, reaching a larger audience can increase the bottom line for your business and give you a competitive edge over other companies that fail to create mobile-friendly websites. 2. KEEP USER ATTENTION The speed of a website is essential in today’s digital world, as the...

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5 Reasons to Hire a Professional Website Designer

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1. MAXIMIZE WEBSITE TRAFFIC One of the best ways to increase traffic to your business site is to use a professional website designer. Creating a unique website for your business can improve your position in search results and expand the outreach of your company. A professional website includes many features, such as a responsive design that loads quickly and is compatible with a variety of browsers. A professional website designer will focus on the latest SEO (search engine optimization) practices in creating a keyword-optimized site that reaches as many potential customers as possible. 2....

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5 Ways to Improve Your Voice Search Optimization

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1. SCHEMA MARKUP Search engines scour your site’s metadata in an attempt to rank it accurately. The tags used in a site’s metadata are known as schema markup and can help improve its search engine standing. Consider the terms an individual may use when searching for your site and add relevant tags into your schema markup. It’s important to consider the subtle differences between phrases commonly used in voice searches and the ones in more traditional text-based ones. If you can identify the terms most frequently used in voice searches, adding them to your schema markup...

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3 Key Factors that Will Influence Your SEO Results

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RELATIONSHIP BUILDING Relationship building is a key factor in modern SEO, allowing you to gain backlinks that might previously be out of reach. Many people have achieved top rankings without focusing on relationships, often purchasing links or using automated software. However, the search engines have gotten better at detecting these activities, so your results might not last long. Solid relationships, though, enable you to gain backlinks and promotion from relevant authority sites. You can provide guest posts for a blog, get added to a resource page, or be used as a citation within an...

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